NetApp guest blog: It’s time to plan for AI in UK businesses in 2024

Guest blog by Kirsty Biddiscombe, EMEA Business Lead on AI, Machine Learning & Data Analytics, NetApp

From everyday generative writing tools and customer engagement, to sophisticated new healthcare research, we know that AI is finding a home in our personal and working lives. But how are UK businesses grappling with the opportunities this presents?

Fresh insights landed this week, with new YouGov research commissioned by NetApp showing that the planning and foundations for AI are at a critical moment for UK businesses. Drawing on input from 1,000+ IT decision makers, the survey shows that we’re at a crucial point where enthusiasm and excitement are meeting a deep need for better planning.

It’s clear that AI is landing with real momentum in UK businesses of all shapes and sizes. Over a third (34%) have adopted some form of AI tool or service - and 59% expect their spending to increase on AI projects in 2024 compared to last year. A further quarter are actively exploring the technology or plan to adopt AI for the first time this year.

In the face of this momentum, there’s concern around lack of preparedness, knowledge and strategy.

Whilst planning to invest significantly, only half (51%) of those surveyed said they understand how AI can benefit their operations, and just 20% said they have a strong understanding of how they can harness AI technology.

Build a plan, and lay the right AI foundations

With pressure to deploy, pilot and open budgets to spend on AI, the risks of unplanned initial decision-making are growing. What does this mean? Firstly, you need a plan, not just shiny new tools. That means there needs to be a strategic, long-range view on AI in your organisation, clear prioritised use cases, and a shared view of what ‘good’ looks like for AI in your business, building from an initial focus on targeted instances of ‘everyday AI’.

The second takeaway here is that businesses really need to start by laying the right foundations for AI. AI models are literally only as good as the data they draw on. High quality, consistent data - at massive scale, and available in real time, with appropriate security and other management controls is a must.

AI is nothing without a robust data strategy, and this should be a top priority for any business wanting to harness AI. That strategy needs to deliver data that is secure, accessible, and resilient - and easy to manage. And for an AI model to successfully train with meaning, that data also needs to be ‘clean,’ so it’s complete, consistent, uncorrupted, free of duplication and ambiguity.

You can think about this as being like the process of building a house. You plan it first, architecting the layout, considering important practicalities like light and access, then consider how you’re going to use rooms and how they work together. You build that out in plans that contractors draw from.

In other words - before you do anything else you make sure it is safe, secure and sound.

Sue Daley, techUK’s Director for Tech and Innovation sums it up, “There’s a pressing need for a strategic approach to AI adoption and readiness to ensure long-term effectiveness and competitiveness, and ensure that organisations are well-prepared to maximise the benefits of AI adoption. Those that fail to do so may miss out.”

techUK - Seizing the AI Opportunity

The UK is a global leader in AI innovation, development and adoption. The economic growth and productivity gain that AI can unlock is vast, but to fully harness this transformative opportunity, immediate action is required. techUK and our members are committed to working with the Government to turn the AI Opportunities Action Plan into reality. Our aim is to ensure the UK seizes the opportunities presented by AI technology and continues to be a world leader in AI development.

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